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Find your next wardrobe favourites at reduced prices. Filter by size, brand or category and easily navigate through our curated investment pieces.

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50% OffDondup Gaubert Wool Blend Stretch Black
Dondup
Gaubert Wool Blend Stretch Black Sale price£86.00 Regular price£172.00
50% OffPT Torino Trousers Lightweight Cotton Stretch Dark Beige
PT Torino
Trousers Lightweight Cotton Stretch Dark Beige Sale price£99.00 Regular price£198.00
50% OffPT Torino Trousers Lightweight Cotton Stretch Light Beige
PT Torino
Trousers Lightweight Cotton Stretch Light Beige Sale price£99.00 Regular price£198.00
70% OffDondup Joe Cotton Stretch Green
Dondup
Joe Cotton Stretch Green Sale price£60.00 Regular price£198.00
50% OffBagutta Shirt Signature Stretch Slim Fit White
Bagutta
Shirt Signature Stretch Slim Fit White Sale price£83.00 Regular price£165.00
50% OffFradi Jacket Technical Stretch Navy
Fradi
Jacket Technical Stretch Navy Sale price£215.00 Regular price£429.00
50% OffSonrisa Shirt Lyocell Stretch Jersey Light Grey
Sonrisa
Shirt Lyocell Stretch Jersey Light Grey Sale price£86.00 Regular price£172.00
50% OffSonrisa Shirt Pure Cotton Striped Light Grey
Sonrisa
Shirt Pure Cotton Striped Light Grey Sale price£83.00 Regular price£165.00
50% OffSonrisa Shirt Lightweight Cotton Stretch Light Beige
Sonrisa
Shirt Lightweight Cotton Stretch Light Beige Sale price£83.00 Regular price£165.00
50% OffSonrisa Shirt Pure Linen Striped Light Blue
Sonrisa
Shirt Pure Linen Striped Light Blue Sale price£99.00 Regular price£198.00
50% OffSonrisa Shirt Pure Linen Striped White
Sonrisa
Shirt Pure Linen Striped White Sale price£99.00 Regular price£198.00
49% OffSonrisa Pure Cotton Stretch Dots Green Blue
Sonrisa
Pure Cotton Stretch Dots Green Blue Sale price£80.00 Regular price£158.00
50% OffDondup Western Shirt Pure Cotton Denim White
Dondup
Western Shirt Pure Cotton Denim White Sale price£99.00 Regular price£198.00
50% OffOrian Shirt Cotton Strech Jersey Chevron Warm Grey
Orian
Shirt Cotton Strech Jersey Chevron Warm Grey Sale price£83.00 Regular price£165.00
50% OffOrciani Belt Bull Soft Cocoa Brown
Orciani
Belt Bull Soft Cocoa Brown Sale price£66.00 Regular price£132.00
50% OffStenströms Shirt Cotton Flannel Navy
Stenströms
Shirt Cotton Flannel Navy Sale price£60.00 Regular price£119.00
50% OffStenströms Shirt Pure Linen Slim Fit Blue
Stenströms
Shirt Pure Linen Slim Fit Blue Sale price£56.00 Regular price£112.00
50% OffStenströms Shirt 1899 Pure Cotton White
Stenströms
Shirt 1899 Pure Cotton White Sale price£76.00 Regular price£152.00
50% OffStenströms Shirt Pure Cotton Jersey Black
Stenströms
Shirt Pure Cotton Jersey Black Sale price£66.00 Regular price£132.00
Sold out49% OffMC2 Saint Barth T-Shirt Bellini Light Blue
MC2 Saint Barth
T-Shirt Bellini Light Blue Sale price£40.00 Regular price£79.00
50% OffGran Sasso Shirt Linen White
Gran Sasso
Shirt Linen White Sale price£60.00 Regular price£119.00
50% OffGran Sasso Polo Shirt Pure Cotton Ribbed Cream
Gran Sasso
Polo Shirt Pure Cotton Ribbed Cream Sale price£83.00 Regular price£165.00
50% OffSonrisa Shirt Washed Cotton Jersey Blue
Sonrisa
Shirt Washed Cotton Jersey Blue Sale price£76.00 Regular price£152.00
50% OffStudio 73 Overshirt Corduroy Dark Brown
Studio 73
Overshirt Corduroy Dark Brown Sale price£93.00 Regular price£185.00
50% OffDondup Crewneck Garment Dyed Cotton Light Beige
Dondup
Crewneck Garment Dyed Cotton Light Beige Sale price£112.00 Regular price£224.00
50% OffJacob Cohen Belt Horse Hair Dark Camel
Jacob Cohen
Belt Horse Hair Dark Camel Sale price£83.00 Regular price£165.00
50% OffSonrisa Polo Shirt Washed Cotton Light Beige
Sonrisa
Polo Shirt Washed Cotton Light Beige Sale price£66.00 Regular price£132.00
70% OffStudio 73 Jacket Pure Wool Blue
Studio 73
Jacket Pure Wool Blue Sale price£80.00 Regular price£264.00
50% OffTagliatore Jacket Lightweight Stretch Light Beige
Tagliatore
Jacket Lightweight Stretch Light Beige Sale price£297.00 Regular price£594.00
70% OffCircolo Jacket Wide Corduroy Light Grey
Circolo
Jacket Wide Corduroy Light Grey Sale price£89.00 Regular price£297.00
50% OffFabiano Ricci Unlined Suede Loafer Taupe
Fabiano Ricci
Unlined Suede Loafer Taupe Sale price£116.00 Regular price£231.00

The best since 2005.

Since our doors opened in Halmstad 20 years ago, our niche has remained unchanged – the absolute best in menswear.

Specialists in Italian Craft
We have cultivated a deep expertise in Italian tailoring and fabric. Through our partnerships with Jacob Cohen, Gran Sasso, Lardini, Dondup, Doucal's, Tagliatore and Sonrisa, we offer a selection rooted in tradition and precision. Each piece is handpicked. Nothing is here by chance.

A Complete Wardrobe
From the structure of a tailored jacket to the softness of a cashmere knit – we provide the complete spectrum of a refined wardrobe. Our made to measure service extends this further, with shirts, jackets and suits crafted to your exact measurements and preferences.

Price Match Guarantee
We believe exceptional quality should come with integrity in pricing. Should you find an identical piece at a lower price through another authorized retailer, we will match it – no questions asked. Subject to Terms & Conditions.
4.8/5 on Google
"Fantastic service, top quality clothes and brands. You can tell they know their stuff…"
Adrian H
"One of the best experiencies. Very professional shop and Erik was very helpful on choosing the perfect clothes for me. Highly recommended!"
Alex V
"High competence, 100% service-minded!"
Anders B
"Excellent service, nice clothes and helpful staff!"
Ben K
"Best equipment in town and very knowledgeable and friendly staff, recommended!"
Ben S
"Absolutely the best fashion store! Unique combination of knowledge, assortment and friendly service."
Camilla S
"Great as usual."
Daniel L
"10/10, world class service"
Elin B
"Nice and helpful staff, stylish clothes and good brands. Top!"
Gustaf G
"Nice clothes"
Håkan H
"World-class personal service and advice."
Hugo D
"Very nice selection of clothes, friendly and helpful staff"
Jan I
"Very nice store and staff!"
Johan F
"Awesome store with awesome service!"
John W
"Good staff, nice store with good selection"
Jonas W
"The best men's store in Halmstad!"
Jonathan K
"Purchased a suit for a wedding and a bunch of custom shirts. Fantastic service from Erik who is really responsive and has a great eye for detail. Will be making many purchases here in the future. Highly recommended "
Kerry W
"One of Sweden's best stores, world class"
Kjell L
"If you're looking for quality clothes and great service, then it's the right place."
Linus O
"Awesome, great service on site and top-class brands with high-quality clothing."
Lukas K
"Personal service and a fantastic selection make this the obvious choice for a style-conscious man."
M
"Good service and nice clothes!"
Max A
"Beautiful clothes and friendly staff!"
Mikael P
"I had a great experience shopping from this store online. The quality of the products exceeded my expectations and everything arrived perfectly. Erik was extremely helpful throughout the process, giving great advice and answering my questions quickly and professionally. You can really feel the passion and care behind the customer service. I’m very happy with my purchase and I would definitely order from them again. Highly recommended!"
Carmine M
"Incredible service and great selection!!"
Nick N
"Great service"
Niklas S
""
Niko A
"Fantastic service and super nice store! Highly recommend!"
Oliver L
"Best service and a large selection of many beautiful and unique clothes, feel well taken care of."
Patric A
"All the right brands and keep up with the fashion that many others forget. So better to go here once than 4 times to dressman."
Patrik M
"Clothes of the absolute highest quality and top class. Service and hospitality just as good! I'm sure I'll be a regular."
Roy M
"For being in a slightly smaller city like Halmstad, their selection is pretty awesome! There's a lot to choose from. You'll find the stylish suit but you can also buy very nice garments for an informal and casual feel. "
Stefan L
"Really nice store and staff as well! Can recommend to anyone who likes class and top quality clothes!"
Talkyish
"Very nice and best in Halmstad"
Thair A
"Exclusive with pleasant staff"
Tomas L
"Really good clothes & shoes. Awesome service!"
Viktor L
"First class service in a world of brands, measurements & textiles. Erik lends a helping hand and adapts & tailors both clothes and service to your needs. Top marks!"
Zebulan S
"Fantastic service, top quality clothes and brands. You can tell they know their stuff…"
Adrian H
"One of the best experiencies. Very professional shop and Erik was very helpful on choosing the perfect clothes for me. Highly recommended!"
Alex V
"High competence, 100% service-minded!"
Anders B
"Excellent service, nice clothes and helpful staff!"
Ben K
"Best equipment in town and very knowledgeable and friendly staff, recommended!"
Ben S
"Absolutely the best fashion store! Unique combination of knowledge, assortment and friendly service."
Camilla S
"Great as usual."
Daniel L
"10/10, world class service"
Elin B
"Nice and helpful staff, stylish clothes and good brands. Top!"
Gustaf G
"Nice clothes"
Håkan H
"World-class personal service and advice."
Hugo D
"Very nice selection of clothes, friendly and helpful staff"
Jan I
"Very nice store and staff!"
Johan F
"Awesome store with awesome service!"
John W
"Good staff, nice store with good selection"
Jonas W
"The best men's store in Halmstad!"
Jonathan K
"Purchased a suit for a wedding and a bunch of custom shirts. Fantastic service from Erik who is really responsive and has a great eye for detail. Will be making many purchases here in the future. Highly recommended "
Kerry W
"One of Sweden's best stores, world class"
Kjell L
"If you're looking for quality clothes and great service, then it's the right place."
Linus O
"Awesome, great service on site and top-class brands with high-quality clothing."
Lukas K
"Personal service and a fantastic selection make this the obvious choice for a style-conscious man."
M
"Good service and nice clothes!"
Max A
"Beautiful clothes and friendly staff!"
Mikael P
"I had a great experience shopping from this store online. The quality of the products exceeded my expectations and everything arrived perfectly. Erik was extremely helpful throughout the process, giving great advice and answering my questions quickly and professionally. You can really feel the passion and care behind the customer service. I’m very happy with my purchase and I would definitely order from them again. Highly recommended!"
Carmine M
"Incredible service and great selection!!"
Nick N
"Great service"
Niklas S
""
Niko A
"Fantastic service and super nice store! Highly recommend!"
Oliver L
"Best service and a large selection of many beautiful and unique clothes, feel well taken care of."
Patric A
"All the right brands and keep up with the fashion that many others forget. So better to go here once than 4 times to dressman."
Patrik M
"Clothes of the absolute highest quality and top class. Service and hospitality just as good! I'm sure I'll be a regular."
Roy M
"For being in a slightly smaller city like Halmstad, their selection is pretty awesome! There's a lot to choose from. You'll find the stylish suit but you can also buy very nice garments for an informal and casual feel. "
Stefan L
"Really nice store and staff as well! Can recommend to anyone who likes class and top quality clothes!"
Talkyish
"Very nice and best in Halmstad"
Thair A
"Exclusive with pleasant staff"
Tomas L
"Really good clothes & shoes. Awesome service!"
Viktor L
"First class service in a world of brands, measurements & textiles. Erik lends a helping hand and adapts & tailors both clothes and service to your needs. Top marks!"
Zebulan S